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What Are WhatsApp Groups

Create invite-only WhatsApp groups from your business number and run them from the LeadPattern inbox — eligibility, limits and features.

2 min readUpdated Nov 13, 2026

WhatsApp Groups let you create small, invite-only groups from your business WhatsApp number and run them from the same inbox as your one-to-one chats. Every message goes through your official number, so conversations stay with the business instead of on someone's personal phone.

Who can use it

Your WhatsApp number must be:

  • an Official Business Account (the blue tick), and
  • a Cloud API number that is not also used in the WhatsApp Business app.

If the number does not qualify, New Group explains why instead of showing the form.

Plans and limits

Starter plan1 group included
Growth plan5 groups included
Extra groups₹50 per group per month (monthly plans) · ₹600 per group per year (yearly plans)
Participants per groupUp to 8
How people joinInvite link only
WhatsApp group chargesGroup fee and how Meta bills messages per participant.

What you can send

  • Text messages
  • Images, videos, audio and documents
  • Templates (text or with media)

Outside the 24-hour window, the group needs a template, exactly like a one-to-one chat.

Message info

Long-press (mobile) or use the info button (web) on a message you sent to see:

  • Sent to — participants it was sent to
  • Delivered to — participants who received it
  • Read by — participants who read it

Managing a group like any chat

  • Tags and custom fields — organise and filter groups.
  • Assign — give the group a clear owner.
  • Mark as done — close the conversation when it is resolved.
  • Notes — internal notes with @mentions; group members never see them.
  • Collaborators — give teammates access without adding them to the group on WhatsApp.
  • Signatures — show which team member wrote each message.
  • Groups filter — show only group chats in the inbox.

Developers can create and read groups through the public API — see the WhatsApp Groups section of the API reference.

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